6 Pinterest Board Tactics To Increase Blog Traffic

By | 16.01.2016

Pinterest is a great way to drive more traffic to your blog. When youcreate a Pinterest account, you’ll be provided with several ‘boards’ toget you started with using your account. But what’s great is that YOUcan create your own boards too. And it’s this feature that you want totap to generate traffic to your blog.

From the Pinterest dashboard, click ‘Add’, and then click ‘Create a Board’. From here’s please note the following tips.

1. Create relevant but catchy board names.

For example, if your blog topic is about getting rid of acne, instead of just using ‘acne’ as a board name, why not ‘acne be gone’, or ‘acnefree secrets’. This way, your board is relevant and yet you stillmanaged to create a bit more excitement.

2. Select a suitable board category.

You’re not asked to select a category when creating a new board soit’s up to you to NOT miss this step and find and select an appropriateone.

3. Add a board description.

Remember that Pinterest users find boards they like by typing certain keywords on the search form. So take every opportunity you can to addkeywords for your boards by putting a board description.

4. Board covers are important.

Since Pinterest is image-heavy, it’s important that you select agreat board cover. Covers are chosen from the images in the board itself (i.e., whatever was ‘pinned’ for that board). You can change this byclicking ‘Edit Board Cover’ and selecting a different image.

5. Think outside the box.

So say your blog topic is all about acne. Does this mean you’re stuck to only acne pictures or acne cure articles to pin? Of course not! Howabout creating boards about acne cure recipes (food is a hot category in Pinterest)? Or how about a new board about make-up secrets to coverskin imperfections? Or why not create an acne cartoon strip on your blog where you pin each cartoon on Pinterest? Get creative! If you are, theboards you can create will be more than you think.

6. Main board(s) should have maximum exposure.

It’s good to create multiple boards but always keep in mind that youshould have a ‘main board’ and some ‘supporting boards’. Your mainboard(s) should be on top of your other boards so that they are placedabove the fold. (Boards visible here tend to get more traffic.)

Pinterest is a great marketing medium but it’s image heavy and people who browse Pinterest have SHORT attention spans. But if you keep yourboards interesting and your pins amazing… blog traffic will come!

What tips have you used on Pinterest that have gotten you the most page-views?

Please share in the comments below!

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