5 Techniques to Maintain Rankings Despite Google Algorithm Updates6:26 AM
Search Engines are continually evolving and Google being the largest search engine on the internet...
Search Engines are continually evolving and Google being the largest search engine on the internet is endlessly adapting and evolving. SEO is the core of maintaining rankings and is your greatest tool towards making sure the viewers see your name first when searching for their query. These 5 techniques will help you optimize your content to preserve your rankings while Google updates its algorithm.
|Google Search Engine Algorithm Updates|
Be Careful with Anchor Texts
Marketing Wind uses safe techniques and strategies to for anchor text so the website can remain unharmed from Google updates.
Your Link Profile Matters
A well developed link profile can significantly boost your rankings and is a more productive and suitable approach than focusing on a few, select pages for ranking on Google. Use your Google Webmaster Account to execute link evaluation and optimize your link profile for better rankings.
Review your link building strategy and cross reference it with the guidelines to ensure you are not violating them. In case you are caught, Google has the authority to blacklist your webpage and completely remove you from its searches.
Nearly 80 percent of sites are accessed through mobile platforms, so optimizing your website for mobiles is critical for success. Having mobile optimized webpage performs better and generates greater rankings since most users access the internet through mobile devices.
Factors such as mobile adaptability, text size, site performance, links and how content is displayed should be adjusted so that the site performs well on devices and receives higher ratings. As majority of viewers access websites through mobiles, you will benefit from greater conversion rate and higher ratings.
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