Why is social media marketing important?9:22 PM
Y ou say social media marketing is "not long term advantage" but it's exactly the contrary. 1. Building a qualified and engage...
You say social media marketing is "not long term advantage" but it's exactly the contrary.
1. Building a qualified and engaged follower base on Social Media allows you to deliver your message to hundreds, thousands or even millions of people (depending of your business size) at the lowest possible cost.
2. SMM is the best way to deliver real time marketing messages. For example you could inform your followers of a special offer or new product arrival within minutes. The only thing you would need is a short message, maybe some kind of visual and a link to your website or the address of your business (if offline).
3. SMM allows you also to improve your search engine rankings. Talking long term advantage this one is probably the best example. Building your brand on social media will help your business to take more space on search engines and improve rankings and prevent cyber squatting.
For more info this infographic below provides everything you need to answer you question: